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"Atithi Devo Bhava". Guest is GOD & treat Him like a Deity.

Increase your guests & customers Loylity  

Keep tracking of your Valued Customers   

Better Customer Relationship gives better marketing

Increase your Hotel Business Integrity 

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 Why HOTEL Customer Relationship Management (CRM )?

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1. What is the trend in your  repeat guest rate?

  

2. Who are your guests ?                           

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3. Which guests must be recognized when they arrive today?

4. Are you doing your job in providing the hotel with the ability to communicate with your  guests, both pre and post arrival?

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5. Do you collect the preferences and interests of your guests before they arrive?

6. Do you take care the interest of your guests regarding new facilities and value added services offered by  your hotel ?

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7. What is your sales team booking, travel agent booking and online booking trend ?

8. How do your Repeat Guests compare to your First Time Guests in terms of overall spending ?

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9. Who are your best Corporate Transient Accounts?

10. What past groups generated the highest amount of incremental revenue during their stays?

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11. What does your guest database look like in terms of Recency-Frequency-Monetary (RFM)?

 

12. How did your last major marketing campaign perform?

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13. What are your top feeder markets for Leisure Weekend Business, both Peak and Off-Season?

14. Can you have a list of e-mail addresses for an e-blast promoting your  Holiday Season weekend getaways?

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15. What is the spend at your hotel restaurants by market segment and week-part of stay?

 

16. Who are your top "lost" guests?

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17. Who are your Top Travel Agencies and what Market Segments are they supporting?

 

18. Do you take care your guests interest for Health?

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19. Which Travel Agencies used to book a lot of Leisure business but have not done so within the last two years?

 

20. Which guests do you need to collect additional information from when they check in today?

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21. How you can send your new facilities offer email and letter to visited guests ?

 

22. What are the trends in your mix-of-business and distribution channels?

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23. Who are the guests that you need to contact pre-arrival to make sure that they get a reservation at their favorite hotel  restaurant?

 

24. Do you take the swimming interest of your Guets ?

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25. Which guests arriving within the next 30 days are heavy Spa users?

 

26. Do yopu take care your guests Travel interest ?

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27. Do you know your guests are interested for WiFi ?

 

All your answer is “WIFONIC HOTEL CRM”.

 

 

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